September 16, 2026
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3 min read
The Best Part of Building Triangle
Plus how to build a leading CEO Content Engine
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The last couple of weeks have reminded me of one of the best things about building Triangle: the people we get to work with.
A few years ago, my working life looked very different.
I’d joined KPMG at 18, on their sponsored degree programme, studying at Durham alongside the job. By 22, I was leading a team of seven. I had a career path laid out in front of me.
But I was trapped inside four white walls and endless spreadsheets all day — ultimately, in a job that didn’t fulfil me.
It was a great opportunity, and I learnt a huge amount. But I knew there had to be more to life. I wanted to build something for myself.
Now, I’m excited to wake up each day because I love what I do. The best bit — each day, I get to have the most interesting conversations with leaders at the forefront of their industry.
Over the last couple of weeks, I’ve had calls with a top 100 fastest-growing UK company (a new client), a global agency that works with Burberry, Microsoft and Dove (another new client). Legendary actor Robert Pattinson’s family (another new client). Leaders across AI, wellness, creator economy, crypto, and so many
more.
With each, we get to go deep into how these people think. The decisions that got them here, the problems they’re trying to solve, what they believe their industry gets wrong, and their plans for the future. I learn so much each day.
It’s easy to get caught up in everything that needs doing when you’re running a business (there’s an endless to-do list and always more I want to achieve). But been taking a step back to be grateful for how cool this job is.
P.S — we’ve just published our latest article on “How to build a CEO content engine.” If you’re a CEO wanting to post more, this is your blueprint. Or if you’re a marketing leader wanting to get your CEO active, you’ll want to read this.
If you’re looking for growth in Q4 — drive visibility, build a content engine so you become the trusted industry leader, reach & activate senior decision-makers, book an additional 10 SQLS a month....reply and say hello!
Ready to Take Your Business to the Next Level With Triangle?
If you’re looking to generate millions of eyeballs on your business with your ideal audience, and book conversations with dream senior decision-makers — book a Strategy Consultation.


